Marketing Ways to Attract More Business

Marketing Ways to Attract More Business

As a mortgage lender, your goal is to determine the best loan program for your client and to close the deal. You also know that while you must be there for your existing clients and give them what they need, you also need a steady flow of new and repeat customers to...
Connecting with First Time Buyers

Connecting with First Time Buyers

The experience you provide a first time buyer can create a lifetime relationship, and a lifetime of referrals. These can often be a lot of work, and can be strenuous, but the long term benefits are worth the hard work up front. We are all busy, including your clients,...
Miscommunication Through Email

Miscommunication Through Email

If at first you don’t succeed…try something different. Doing the same thing over and over again leads to a repetitive cycle of defeat. Your business is based on results, driven by improving your referrals, guiding borrowers through difficult and exciting times...
Referral Sources for Loan Officers

Referral Sources for Loan Officers

A huge part of your business as a loan officer is being up to date and open to new ways of gaining referral sources. It doesn’t just end with gaining that source, but requires continual attention to build strong relationships and increase your business. Here are a few...
How Does  Your Website Measure Up?

How Does Your Website Measure Up?

Your website is a way to generate new clients without reaching out to a specific person. The more traffic your website sees, the more potential clients you’ll have. With that in mind, is your website bringing in enough people? Does it have the right criteria and...