“Our Passion is to Partner with our Clients to Grow Their Mortgage Business to the Next Level”

Unify was founded in 2008 specifically to provide a software platform that would help residential mortgage companies find new prospects, turn them into customers quickly, streamline loan process communications, improve customer experience and retain loyal clients for life.

We realize our mission every day through the combination of our full-suite Unify Business Growth Platform Software and providing high-touch live support and trainings. Everyday new Unify clients are using the power of Unify to grow their loan volume while improving net operating income and realizing new efficiencies.

In 2020 Unify became part of the Propertybase family. Propertybase serves over 4500 real estate organizations and over 200,000 agents. The Propertybase vision is to accelerate the use of intelligent technology across all stages of the real estate and mortgage customer journey to drive bottom-line results.

In 2021, Propertybase and Unify joined Lone Wolf Technologies, the industry leader in real estate tech. Together, we’re on a mission to simplify real estate for all!

Research suggests that mortgage companies will benefit from technology cooperation that addresses the ever-changing client expectations brought on by digitalization and consumerization. T3 Sixty’s 2021 Swanepoel Trends Report detailed the lucrative opportunity which exists to create and leverage these cross-functional partnerships.

As a foundation for our clients success, our team embraces our core values that we express as WE ARE UNIFY.

United We Stand

We collaborate using a foundation of Trust where team members can be transparent, honest and supported. We deliver the Results needed to achieve our Vivid Vision

Never Stop Trying

Our team is tenacious. We know that our path to success is marked with setbacks that we use as opportunities to continuously improve. We get it done!

Integrity in Everything

Integrity is the cornerstone of our relationships. We do the right thing and deliver what we promise. We treat others with respect and seek to understand their challenges and goals.

Focus on Client Success

Our passion is to partner with our clients to successfully grow their business. We understand our clients’ challenges and provide high ROI solutions using a spirit of service.

Yearn to Learn

We aspire to be innovation leaders in all aspects of our business. Increasing our technical, market, and client knowledge is a daily task.


1. We are committed to our clients first as without them we know Unify ceases to exist.

2. We are committed to our team members to ensure they have productive and personally satisfying work experiences.

3. We are committed to supporting the communities where we live.


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“Send the Right Message, to the Right Person, at the Right Time.”