Tips on Growing Your Business With The Right Marketing Strategies
Using CRM Software To Market Your Mortgage Business Effectively If you are experiencing a growth spurt in your mortgage company, you will need mortgage marketing tools to remain afloat in the competition. A disgruntled client will just find another financing company...
Referral Sources for Loan Officers
A huge part of your business as a loan officer is being up to date and open to new ways of gaining referral sources. It doesn’t just end with gaining that source, but requires continual attention to build strong relationships and increase your business. Here are a few...
Tips to Closing More Loans
You’re a loan officer - not a financial adviser, right? So why would a potential home buyer look to you for help with their financial security? Simply put, it’s because they need your knowledge and mortgage experience in order to succeed. If you want to close more...
Cross Media Successfully Completes SOC 2 Examination
Comprehensive review by third-party CPA assures Cross Media’s clients that it meets one of the mortgage industry’s strictest standards for protecting data.
Tips to Secure Millennial Mortgages
Don’t be shocked, millennials are now the largest living generation in America. No need to be surprised by how many walk into your office looking to purchase their first homes. The time has come to start learning how to talk to them, and how to effectively help them...
How Does Your Website Measure Up?
Your website is a way to generate new clients without reaching out to a specific person. The more traffic your website sees, the more potential clients you’ll have. With that in mind, is your website bringing in enough people? Does it have the right criteria and...
How Your Credit Score Can Affect Purchasing a Home
Your credit score has a larger impact on your potential loans than your income does. It can mean the difference between another year of renting a broke down apartment with no A/C and finally buying the house you've always dreamed of. As mysterious as the FICO score...
Attracting Clients through LinkedIn
A spectacular LinkedIn profile can make or break your initial interaction with a realtor or homebuyer. After all, networking is the key to any great mortgage lender. The more realtors in your corner means more loans – and one of the best and easiest ways to network is...
Never Let a Lead Slip through the Cracks Again
Have you ever gone back through acquired or purchased leads for your mortgage business and realized that at least 10% of them have never even been contacted? As you do the math, you realized that tens of thousands of dollars have slipped through your fingers. No...
