by Amy Lauria | Feb 26, 2018 | Marketing
The experience you provide a first time buyer can create a lifetime relationship, and a lifetime of referrals. These can often be a lot of work, and can be strenuous, but the long term benefits are worth the hard work up front. We are all busy, including your clients,...
by Amy Lauria | Jan 15, 2018 | Email Miscommunication, Marketing
If at first you don’t succeed…try something different. Doing the same thing over and over again leads to a repetitive cycle of defeat. Your business is based on results, driven by improving your referrals, guiding borrowers through difficult and exciting times...
by Robert Strong | Dec 19, 2017 | Full Suite CRM Solution, Marketing, Mortgage Solution Software
Using CRM Software To Market Your Mortgage Business Effectively If you are experiencing a growth spurt in your mortgage company, you will need mortgage marketing tools to remain afloat in the competition. A disgruntled client will just find another financing company...
by Amy Lauria | Dec 18, 2017 | Marketing, Referrals
A huge part of your business as a loan officer is being up to date and open to new ways of gaining referral sources. It doesn’t just end with gaining that source, but requires continual attention to build strong relationships and increase your business. Here are a few...
by Amy Lauria | Aug 22, 2017 | Marketing
Your website is a way to generate new clients without reaching out to a specific person. The more traffic your website sees, the more potential clients you’ll have. With that in mind, is your website bringing in enough people? Does it have the right criteria and...
by benh | Jun 27, 2017 | LinkedIn, Marketing
A spectacular LinkedIn profile can make or break your initial interaction with a realtor or homebuyer. After all, networking is the key to any great mortgage lender. The more realtors in your corner means more loans – and one of the best and easiest ways to network is...
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